Probably the finest online florist in the world and my place of work:)
Flowers are often used to express ones passion and this site was born out of the same passion. In March 2006 a 'back of a napkin' site was discussed and 5 months later we had achieved page rank 5. In September 2006 the site went live and since then Arena Flowers has gone from strength to strength. I now work at Arena Flowers full time and am in charge of all design as well as managing the development team.

My last place of work; PMA Marketing won the Toshiba Home Entertainment account and were commissioned to build an e-commerce solution to sell the entire product range. I was responsible for preparing the development aspects of the pitch and managing the site through to launch. After launch I liaised directly with the client to deliver all online promotions for the following year before I left PMA to join Arena Flowers.
The new site www.gottatoshiba.com achieved the same amount of sales from the previous year in the first three months after launch. Since then the site has more than exceeded expectations with December 2006 and January 2007 smashing past records.